Nova Messaging
Customers send messages.
Nova turns them into appointments.
Nova Messaging handles WhatsApp conversations instantly — from first enquiry to appointment booking.
Sound familiar?
Messages come in all day
Customers expect instant replies
Conversations get delayed or missed
Staff is constantly switching context
Let Nova handle it.
Nova Messaging
Responds instantly, understands customer intent, continues conversations naturally, and moves customers towards action.
Answers questions
Stock, services, pricing — instant responses on WhatsApp.
Books appointments
Service, showroom, test drives — booked directly in chat.
Sends updates
MOT reminders, service status, follow-ups — all automated.
Qualifies leads
Understands intent and routes hot leads to your team.
Real conversations on WhatsApp
A customer asks "Do you have any X5 in stock?" — Nova answers, shows matching vehicles with buttons, and moves the customer forward.
Your customers stay in the channel they already use. No apps to download. No forms to fill.
New
Campaigns & Notifications
Automated messaging has always been good at informing customers — not at helping them. Nova Messaging turns every automated message into a conversation that completes the task.
Campaigns
MOT reminders, maintenance invitations, recall campaigns or lapsed workshop customers. Upload a list or trigger it from your marketing automation platform — Nova starts the conversation and books the appointment straight into your workshop planning.
- Scheduled or API-triggered sends
- Per-recipient variables and languages
- Live delivery status per recipient
- Replies continue as a real Nova conversation
Notifications
Operational updates triggered directly from your DMS, workshop planning or other business applications — so customers no longer call to ask where their car is.
- Vehicle received by the workshop
- Diagnosis completed
- Approval requested for additional work
- Vehicle ready for collection
Approved templates, every language
Build WhatsApp templates with variables, manage approval status and add translations per market — all from one place.
Nova personalises each message and keeps the conversation going the moment a customer replies.
From "Do Not Reply" to a completed journey
SMS ends with "Do Not Reply". Email sends customers to a portal, a form or a phone number. Nova Messaging removes those extra steps: customers simply reply in WhatsApp and Nova finishes the job.
No links
No forms
No waiting on hold
Just a completed customer journey
Works with your WhatsApp — or we provide it
Nova Messaging fits around your existing setup.
Connect your own provider
Already using a WhatsApp Business provider? A simple webhook connects Nova to your existing number and inbox. Nothing to migrate.
Let Novaco arrange it
No provider yet? We supply the WhatsApp Business number, handle verification and take care of the full setup and configuration.
Trigger it from your systems
Your DMS, workshop planning and marketing automation decide when to reach out. The Nova API decides how the conversation unfolds — and completes it.
“Email and SMS have only ever done half the job. They inform customers, but they don't help them. With Nova Messaging, an automated message becomes a conversation that actually completes the task.”
Maarten Bekkers
Founder & CEO, Novaco
The impact
No missed conversations
Faster response times
Less workload for your team
More appointments booked
Higher customer satisfaction
See Nova Messaging in action
Watch how Nova handles real WhatsApp conversations — from first message to booked appointment.
15 minutes · no obligation